J-Fashion Events Schedule

Join us at the Signia by Hilton San Jose for J-Fashion panels, workshops, contests, games, and more!

Fashion Shows

Pop! Show

Signia by Hilton San Jose, Imperial Ballroom (Imperial Foyer Entrance)
Saturday, 2:00 – 4:00 pm

The Pop! Fashion Show includes styles such as fairy kei, himekaji, jirai kei, yamikawaii, and wafuku. Whether it’s bright pops of color with a pile of accessories or a modern twist on traditional Japanese garb, these styles are united by the pursuit of individual creativity and expression through clothing.

Elegant Show

Signia by Hilton San Jose, Imperial Ballroom (Imperial Foyer Entrance)
Sunday, 2:00 – 4:00 pm

The Elegant Fashion Show includes styles such as lolita fashion, ouji, otome kei, and mori kei. Taking inspiration from historical fashion of all time periods, these styles incorporate intricate garment details, luxurious textiles, and a maximalist design aesthetic to create clothing with a cultivated air of decadence.

For information about our participating designers, please check out the Fashion Show information page!

J-Fashion Events

J-Fashion Community Style Showcase & The Atelier: Handmade Coordinate Contest

Signia by Hilton San Jose, Imperial Ballroom (Imperial Foyer Entrance)
Saturday, 8:00 pm – 9:00 pm

J-Fashion Community Style Showcase
Want to show off your personal style? Join the J-Fashion Style Showcase to walk the runway and get photos taken of your unique J-Fashion coordinate!

To participate in the Style Showcase, sign up online here, or at the J-Fashion Staff Room, located in the Terrace Room at the Signia by Hilton San Jose. 

The Atelier: Handmade Coordinate Contest
The Atelier is the handmade contest portion of the event where competitors can show off J-Fashion outfits of their own creation for the chance to win prizes!

Contest Rules & Procedures

• You MUST have a FanimeCon 2024 badge to participate.
• All submissions must be of the contest participant’s own design and creation, and must be recognizable as J-Fashion. 
• Submitted coordinates should be predominantly made by the contest participant. 
• While fandom-inspired J-Fashion coordinates are eligible to participate, direct cosplays (outfits that are intended to accurately replicate a character’s look) are not allowed.  
• Participants may choose to either model the coordinate themselves or showcase their submission on an accompanying model.
  • If a contest participant chooses to show their submission on a model, they must supply the models themselves. The J-Fashion Department does not provide models for the contest. Models must also have their own FanimeCon 2024 badges.
• Participants may choose to present any number of full coordinates on as many models as they like, but may only submit one complete coordinate for contest consideration.
• Participants will be asked to showcase their submitted coordinates to a panel of industry judges before the start of the show and to explain how each piece was created.
• Contest entries will be judged on criteria such as craftsmanship, creativity, and skill level.
• Winners will receive prizes donated by participating J-Fashion brands. 
• All convention attendees are eligible to participate in The Atelier, with the exception of
  • J-Fashion Department Staff
  • Fashion Show Designers
  • J-Fashion Market Vendors
  • Industry/press members

To participate in the Handmade Coordinate Contest, sign up online here or at the J-Fashion Staff Room, located in the Terrace Room at the Signia by Hilton San Jose.  

Please note that masking is required for all Showcase and Contest participants during check-in and while on stage.

J-Fashion Game Night

Signia by Hilton San Jose, Club Regent
Sunday, 7:00 pm – 10:00 pm

Join us for a casual game night to socialize with the local J-Fashion community! Bring your own board games and consoles, or just show up for a fun time. J-Fashion, kigurumi attire, or your personal cute and comfy styles are encouraged!

J-Fashion Doll & Plush Meetup

Signia by Hilton San Jose, Club Regent
Monday, 11:45 am – 1:00 pm

Do you collect J-Fashion dolls or plush mascots? Come display them on our J-Fashion runway! All J-Fashion-related dolls and plushies are welcome, including, but not limited to: ball-jointed dolls, Pullips, Blythes, Dollfies, Kumyas, and other J-Fashion mascot bags. This event gives attendees the chance to socialize, show off their favorite dolls to fellow FanimeCon attendees, and take photos. Participants may start setting up their displays starting at 11:45 am.

This event is open to all Fanime attendees. If you don’t have any dolls or can’t bring them to the event, please feel free to stop by to view everyone’s collections!

J-Fashion Panels

For more detailed panel information about each panel, please check the Panels Index